This project is the result of my research in Urgence écologique. I explored it as a potential solution to the lack of action being taken for climate change.

By documenting my journey as an apprentice of environmentalism and sharing it in the form of little illustrated booklets, I aim to end the stereotype of the “perfect environmentalist”.

I do so by sharing my errors and my initial misinformation, then the solutions and how I got to them. I focus the importance of being an imperfect environmentalist. After all, small conscious changes are better than none at all.

In order to promote the project, I designed a low-tech website that would not only sell the booklets, but also have a blog and DIY section for those looking for that extra little push.